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What To Do Before Attempting To Sell Your Home

Selling a home can be a very stressful and confusing. Figuring out how to price your home, legal contracts, and pricing is hard for those inexperienced. Read on to find some of your confusion so that you can make the road to the final sale quick and painless. If on the other hand you are wanting to start from scratch and design and build  a brand new home, then you probably want to talk to a builder of fine homes first.

If you are in the Melbourne area, then Building Group are the first choice when it comes to custom homes Melbourne planning and building.

Higher Selling Value Requires Commitment

The little efforts involved in keeping up with painting, painting, and minor repairs (to name a few examples) can be a hassle for homeowners. However, if these things aren’t done, they will combine into an enormous amount of work that will have to be done before a home can be sold.

Be realistic about the value you put on your home. Sometimes it is easy to be realistic, especially if you selling your home due to a deceased estate situation in particular. Family members usually want to firstly find a good funeral home for Mum or Dad and then the need to find a quality removalist to ship furniture to storage or an auction site.

Just doing small updates in your kitchen can have a big impact on the value of your home. You may want to switch out one appliance to update the look and provide a focal point. Instead of getting new kitchen cabinets, consider giving them a fresh coat of paint.

Bidding wars are what you need in selling your pocketbook. Set a competitive listing price just below what properties are sold for in your neighborhood to attract many buyers. A bidding war between multiple buyers could result in you getting a high selling price for you.

Try to sell your sale so that you close the deal before moving into your new one if possible. It can be financially difficult to keep up payments on two residences while waiting to obtain a buyer for your previous home.

Negotiation is a critical component of most real estate sale. If the sale offer is fair, remain flexible, and take any fair offers that you get. If you are in no hurry for your home to be sold, hold out for an offer which is more advantageous to you.

Use as many different strategies to market your property. Utilize every possible in your search for a buyer.

Buyers Want To See What They Are Going To Buy

Take away the home if you just want people to go ahead and let themselves inside your house. You can do this through removal of your family photographs and mementos. Buyers prefer to visualize their family in a home and not yours.

Open up all of your curtains before you show your home.Buyers are attracted to brightness and like to see how well sunlight brightens up a home looks in the sunlight. Lift blinds and pull back the drapes or curtains. In good weather, you can also freshen up your home by opening a couple windows.

New flooring is pricey and you won’t be the one using it.Instead, just do a thorough cleaning of the existing flooring, so that they do not reflect negatively on the house.

Your roof must be in good shape before you place your residence on the market. A roof that needs work or replacement is unattractive to potential buyers because it will cost money to fix the problem right after they purchase your home. If you are not fixing your roof, then any buyer would probably appreciate a certain allowance, so that they can fix the roof themselves, so they don’t have to redesign the entire home.

You may not always want to be patient when you deal with your Realtor. Sometimes, agents may make recommendations that you can’t or don’t want to follow, like if they tell you a costly renovation or repair must be done for your house to sell. While agreement may not always happen, listening to their advice will usually help you secure a buyer faster.

Once you have the inside of your house set up for viewing, try going outside and walking around to check the exterior of the house. Focus on your home’s “curb appeal.”The exterior of your home must give an excellent first impression to any potential buyer. If you notice something that makes your house look not well-taken care of, now is the time to fix it.

Allow your buyers to make up their own mind about your house alone. If you are shuffling around everywhere at your open house, buyers might not have the freedom to inspect as they please. Buyers feel a little more comfortable when you can be trusted.

Make a good effort into making your home look its best before displaying it or holding an open house. Clean the carpets, paint the walls, and hire some type of professional cleaning service that will perform a thorough cleanse of the entire house. Investing money into the appearance of your house before selling it is easily justified by the results.

Take into account that selling your home can affect your normal lifestyle. Be prepared for constant phone calls, flaky potential buyers, and spend a lot of time showing your property.

As previously noted, it can be quite a challenge to sell a home, given the current market conditions. There are a lot of things to think about during the entire process, from deciding to put your home up for sale, to actually selling it. The expert advice provided in this article will definitely help to make it a much smoother process.

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Home Improvement On Your Mind? Tips That Will Help

Most people have great home improvement projects very enjoyable. However, for beginners, techniques or permits required can make it quite intimidating. So what should a novice do to learn these things?

This will make your kitchen without you having to spend a small fortune.

There are two main ways that can make your ceiling look like it is higher than it actually is. Paint your walls or add a floor lamp that is tall.This can be a room.

Lampshades with no life to the room. You can use a few stencils and a little paint to liven them using stencils. This will add some style and personality to you rooms and take away the room without having to buy new lamp shade.

Put some nail holes in the rim of paint can’s rim. Use a nail and drill holes in order to solve this problem.

Think about inserting solar energy panels on your home. The initial investment is high, but over the long term this could be a very worthwhile investment.This saves you money on your energy costs due to the use of stored energy.This is a good way to reduce your impact on the power it needs.

Use old two-liter bottles as containers for kitchen storage. You can keep them on a shelf or in the freezer or fridge. Simply pick up and pour it when you require its contents.

Remember to include landscaping when thinking of home improvement. The lawn in the front of the home is the very first thing that people will see; if it looks good, and you will want this to look exceptional.

Install some motion detector lights around your home. You can lower your electric bill since the lights only when necessary. Motion detectors are also useful for keeping thieves as their lights turn on due to their presence.

Wooden floors have a classic and will last considerably longer than most plush carpet.

Move furnishings away from your walls to make a room appear bigger. This makes the room is larger while creating a more modern and contemporary ambiance.

A good way to spruce up your living area is to get new outlet covers. As time goes on, outlet covers frequently start to age and discolor. These new outlet covers will freshen your room with just pennies of cost.

Motion detecting lights not only make your home more secure, functionality and security at a surprisingly low cost.

A good time to approach home improvement projects is during a real estate recession. There is no expiration on home improvement. Once the housing market becomes better, those home improvements will be worth even more.

Do bugs keep you from enjoying the outdoors without getting eaten alive? You may want to consider adding a beautiful screened enclosure on your home. This will allow you enjoy the outdoors without being annoyed by bugs. A ceiling fan is an easy installation that will increase your comfort.

Make sure that you’ve got a good plan before starting any home improvements. Decisions about different parts of the renovation should be taken care of ahead of time so that you stick to your project.

You can improve the appearance of your landscape with the incorporation of stonework, bushes or vines with whimsical trellises and strategically place stepping stones about the yard.

Paint has a tendency to run regardless of how gentle and careful you are. Taping the trim off in a room can prevent any paint getting on it. If paint gets onto the trim, those surfaces may need to be repainted.

A great way to identify the most valuable home improvement jobs is to chat with a realtor in your home. They know the housing market trends and what families are looking for.

A professional will know what the best options are and the best way to do this. You might create a bigger problem if you try to do the work yourself.

Don’t engage a contractor that thinks they can get a large up-front fee. You should expect to pay $2,500 as a down payment to ensure the contractor shows up, and roughly 10 percent of your total budget after the first day of work. Do not prepay more than that.

Use paint to transform rooms for a budget. Paint can help to give your home a new look without a high cost.A new coat of paint in any room in your house can change a completely different and vibrant look. The best part? You can always paint is it’s easy to redo if you are not satisfied with the results!

Before planning a new project, take a few moments to think about any return on the money that will be spent on it. It is smart to do a home improvement project in which you get the most return for your investment. Not all remodeling projects are equal in value. Do your research and find out what projects will increase the improvements with the highest return.

Always cover up and protect other surfaces that you can when you are doing almost any form of remodeling. You can avoid more work by covering areas of your workspace up.

Adding a type of water filtration system to your house.This is actually a very easy home improvement you can in just a few hours. You can put a water filtration unit underneath your kitchen sink.

Replace old floors in your home. It can be a big expense, but it’s worth it for the increased value of your home.

If this article has done its job, you should be looking forward to your next home improvement job with a little more confidence and a little less anxiety. Use the knowledge gained from this article to begin improving your home. If you keep these hints in mind, do it yourself projects can become your new passion.

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Try These Sound Advice For Your Home Improvement Project

There exists a lot of work associated with completing any project you select. Do you have every one of the job properly?

It is extremely vital that you affect the air filters. A lot of service repair calls are classified as to homes to wash out buildup present in machines from dirty filters.

Use bleach to maintain a clean toilet bowl to maintain it clean. Although you may dislike the odor of the bleach, it can be quite effective. You really should use scented bleach to make certain the smell isn’t too bad.

Think about installing solar panel systems in your roof. Although you will have to make an upfront investment, they can adequately be worth every penny considering exactly how much electricity keeps going up. This may save an important amount in your power bills since your home will likely be using mostly the stored energy from the sun. This is an excellent approach to power your home.

You could possibly actually have gorgeous hardwood flooring that needs refinishing hiding beneath carpeting or linoleum. It is possible to end up with the most beautiful of floors for much lower than you envisioned.

You could make window screens yourself in case you have difficult time discovering the right size. Frame kits permit you to cut the frame to the size, and after that it’s just a matter of attaching the screen with all the cording as well as an inexpensive tool.You will find windows that require specific varieties of screens however, but external screens may be included with any one with adapters that happen to be very easy to attach.

Clear up some space on the nightstands and end tables by choosing a floor lamp as opposed to by using a table lamp. Select a lamp which is different so you enjoy. Plumbing requires a professional if you want to make sure you are not suffering from leaky taps, toilets, pipes or sewer.

Locate Plumbers In Emergency Situations

This project that will pay for itself very quickly. If the job requires the plumbing services and you are situated in Sydney at the following suburbs:

Plumber Marsfield, Plumber Eastwood, Plumber Epping, Plumber Beecroft, Plumber Pennant Hills , Plumber West Pennant Hills, Plumber Westliegh, Plumber Thornleigh, Plumber Hornsby, Plumber Berowra, Plumber Wahroongah, Plumber Chatswood, Plumber Pymble , Plumber Lane Cove, Plumber Cammeray, Plumber Ryde, Plumber Dulwich Hill, Plumber Leichhardt, Plumber Redfern, Plumber Surry Hills, Plumber Woollahra, Plumber Bondi, Plumber Glebe, Plumber Randwick, Plumber Newtown, Plumber Kensington, Plumber Northbridge , Plumber Killara, Plumber Cherrybrook , Plumber Killyville, Plumber Gordan, Plumber Marsfield, Plumber Willoughby , Plumber Artarmon, Plumber Waverly, Plumber Rosebay, Plumber Neutral Bay, Plumber North Rocks, Plumber Castle Hill, Plumber Baulkham Hills, Plumber Drummoyne, Plumber Paddington , Plumber Alexandra, Plumber Enmore, Plumber Ryde, Plumber Concord. You should consider the team at Aussie Plumbing.

Purchase a snake to spend less on plumbing house calls.You will not need to buy drain cleaners a lot. Drain snakes usually are not to the completely inexperienced, so you might need to have a plumber to show you the actual way it can be used for the first time. Snakes can be found in different sizes so measure your drain before choosing one.

Landscaping work that fails to relate to your home and even clashes with it will likely be a complete waste of time and money, while landscaping that clashes really can lower the complete value of your residence.

They can be better to the environment and do not release harmful chemicals. They work just as well as regular paints and so are priced only slightly higher.

Flexibility is essential when it comes to home renovations. Even though you likely desire a certain renovation project done by a particular date, delays could be unavoidable. You could possibly only have a little bit of money for something, however there are times where costs will exceed your expectations.

It is wise to drain the water out from the hot water heater every six months. A properly maintained heater may have greater longevity and run more proficiently too. Just put a hose for the drain value and turn the water.

Natural materials are strongly preferred to the interior home whenever your budget enables such purchases. Natural building goods like wood, stone and ceramic are typically preferable over artificial ones. They can be a lot more durable and attractive than man-made alternatives.Probably the most costly natural materials might be more affordable over time since they will more than likely need replacing often.

Ensure you look after your home’s septic tank. You will find purchasable chemicals which will prevent overflows.

Give rooms a brand new look by changing your window treatments. You can even get different curtains for a variety of seasons if you need.

Paint has a propensity to run irrespective of how gentle and careful you are. Taping off all of the trim in a room can prevent any paint all over it. Should you get paint around the trim, you might need to repaint it.

These engineered items can soak up an entire gallon of water. Put these at entry points like windows and windows.

When considering doing a bit of home improvements, consider how much time any new appliances you acquire can last. So choose your choice of appliances wisely when conducting any remodeling project.

Plumbing Services Sydney

You must not rush from the demolition before you start your renovation. You may be lured to grab quickly in an attempt to get yourself started on the installation of brand new ones. You certainly don’t wish to rip any wires from a wall without realizing the electrical system is.

Consider which projects you want to complete first when you are taking care of different projects. For example, if both cabinetry and flooring are involved, it could more likely be best to begin with cabinets.

You will need permits and approvals that happen to be needed in your local area when you are taking on projects requiring changes to your electrical and plumbing systems or major structural renovations. Should you be uncertain what home remodeling projects would call for a permit, speak to a professional or experienced friend inquire about their opinion.

Should you be doing home renovations, take into consideration reinsulating the pipes. The insulation can often become worn as well as fall off. To be certain your pipes don’t freeze in the winter, upgrade the insulation.

New carpeting can make a great project that will change the ambiance of your house. Ensure that you search for the perfect color, type and shade of carpet. Ask the store when they have samples you could find out how it seems.

Before you start a house improvement project, analyze the likely return on the investment. It is advisable to perform remodeling projects where you may obtain the biggest return on your own investment. Not all redecorating projects are equal in value. Research which improvements bring the best return and initiate there.

Possess a handy organizer that is full of various sorts of fasteners. When a project comes up for you to focus on, whenever you have a project you’ll curently have what exactly you need without needing to go the store to get it.

Try composting to minimize just how much garbage you produce. It is possible to set up a compost pile simply designate a place within your backyard and initiate putting compostable garbage including coffee grounds, vegetable peels and eggshells in it. This will reduce your trash and provide you with fertilizer for the garden.

Given that you’re more informed about redecorating, you require the desired tools to the project. If you have problems in the middle of the project, consider this article to discover a solution.

The Benefits of Yoga to Weight Loss and to You

Some herbal treatments used in TCM Northern Beaches can act as medicines and be very effective but may also have serious side effects. Yoga is something that has been practiced faithfully for over 5,000 years. Today, there are about roughly 11 million Americans who are using it to gain access to its array of many health benefits. What are these health benefits? Some of them will be highlighted here for you to get to know personally. The benefits of yoga to weight loss and to you are endless. So, with this said, please read on to learn more about yoga and all that it has to offer on many fronts.

Yoga and Weight Loss
Yoga is something that can be used as a platform to lose weight. However, it will not work all alone. This specialized form of gentle exercise needs to be accompanied by a regimen of good diet and a healthier approach to living in general. All three together will then work hand in hand to achieve weight loss goals. Also, yoga and weight loss as a combination do work well together. This is because they can promote:

A gentle way to work out that is both inviting and personally adaptive

A safe and effective form of exercise that is non-aerobic in description

A regular means to gain more muscle strength as you go along exercising. Different yoga poses not only assist in toning and strengthening muscles. It also gives the body a more sculpted look too.

Improves digestion which will help a person to feel better health-wise. The compression and elongation of internal organs makes digestion and metabolism better.

Improves range of motion and flexibility in an individual. This, combined along with stronger muscles, can be the very thing to correct any existing postural problems. Having better posture does make one look thinner in appearance.

Yoga and Mind/Body Benefits
Yoga is something that has so many health rewards that it is unbelievable. Its trans-formative powers have potential on various levels. Nonetheless, these many advantages do extend past weight loss. They also attach themselves to the user of yoga regularly and to their life in addition. So, with this said, let us explore some of the many yoga and mind/body benefits that are made possible by yoga.

Yoga is far more than just an exercise to help one lose weight. It is also a very powerful tool in promoting the mind and body connection. The practice of breath work combined with movement is what unites the body and mind as one.

When the mind and body are in harmonization together. It creates a much heightened sense of self-awareness. This self-awareness can follow you in daily life and not just on the yoga mat. It will help you to be positive in everything you do. This means making positive diet and lifestyle choices, as well as, living life in a positive way.

Yoga allows a person to de-stress and to disconnect from the outside world. They tend to come away feeling happier about themselves and happier about everyday life.

Yoga promotes an overall sense of good well being. Good well being is everything and part of good well being is feeling good about you.

Yoga and You
Yoga can bring so many things to a person in its own way. However, one of the most important of all things that it will bring to you is this. Yoga and you become a team both on the yoga mat and in life. You choose it and it chooses to help you in the ways you need help the most. It is a very powerful gift that many do not know. Nonetheless, once they get to know it personally, their lives are blessed and changed for the better. Despite this fact, there are rules for yoga that all must follow and they are the following:

Do not attempt to learn yoga on your own. You need to have the help and guidance of someone who knows yoga as well as they does their name. So, with that said, seek out a special yoga instructor to teach you or find the right studio to attend from all the yoga studios out there.

Do not try to go past your limits and not stay within them. Talk things over with the yoga instructor before beginning any specific type of yoga. Find out if it is something you can do and perform comfortably without chances of injury happening. Do not try to do something that may prove to be too strenuous for you. Go only with the yoga routines that you are capable of doing and not beyond that.

Choose only the right yoga style that is about you and is right for you. There are some yoga styles that are suitable for beginners and others that are for those who are more advanced in doing yoga. Talk over the type of yoga style that will suit your needs the best with your yoga instructor or head of the yoga studio that you are attending to learn yoga. The yoga style that is right for you will be the yoga style that fits you and your present requirements best.

Article Source: http://EzineArticles.com/7542687

UGG Boots for the Entire Family

It is often said that success has many fathers, while failure is an orphan. Such is the case with buy Ugg boots online, which have been a popular style of boots for over a decade now. Though there origins are in dispute, we do know that they were developed in either Australia or New Zealand. In fact, manufactures of UGG-style boots from both countries were embroiled in bitter disputes with an American company that owned the trademark to the name UGG. The locals claimed that “UGG” was a generic term and therefore was ineligible for trademark protection. Who was right? Let us take a moment to examine the puzzling history of UGGs.

What’s in a name?

If you want to trace the history of anything, it is often best to start with its etymology. What are the origins of the word UGG? While some surmise that it is simply a shorter, catchier way to say ugly, there is ample evidence that UGG boots were once called fug boots. Worn by aviators during the First World War, flyboys called them “flying UGG boots,” or “fugs,” for short. When the boys got their feet back on the ground and civilians started following the fashions of their heroes, the boot were known simply as UGGs.

A small company called Blue Mountains UGG Boots began manufacturing the new style in the early 1930s, and by the 1950s there were several makers of UGGs in both Australia and New Zealand. One reason local companies claim they should be able to use the word UGG to promote their brands is that the term appears to be a generic one. Closely related terms like ug, ugh, and UGG have all been used to describe sheepskin boots made in either Australia or New Zealand since the early 1970s, at the latest.

While the exact origins are in doubt, we do know the name of the man who was responsible for taking UGGs global. In 1979, Brian Smith established UGG Holdings, Inc. in the United States. The former Australian surfer had been using UGGs for years, as they were a popular form of footwear with surfers Down Under.

Soon after Smith sold his company to Deckers Outdoor Corporation in 1995, the boots became a fashion trend. They first appeared on the famous feet of fashionable-conscious celebrities like Kate Hudson and Pamela Anderson, which meant they were also appearing on the covers of countless magazines. Before long, it seemed like every teenage girl in America was wearing them. In the blink of an eye the trend spread to Europe and then around the world. Sales of UGGs went from a respectable $14.5 million in 1995 to an incredible $689 million dollars in 2008, making them more than just a fashion fad. They were a trend.

To answer our original question, Deckers Outdoor Corporation was the American manufacturer that held the trademark to the UGGs name. But in 2006, an Australian regulator agreed with the locals and removed UGG from the register of trademarks. This means that any company that wants to make UGGs-style boots can use the word in their name.

Styles

As we mentioned, the word UGG has always been used to describe boots that are made from sheepskin. Tanners turn the wool into leather and the upper part of most boots is constructed with fleece on the inside. The soles are often synthetic and the stitching is typically prominent on the outside of the boot. In fact, the conspicuous outside stitching is often the easiest way to spot a genuine pair of UGGs.

While it is true that most people purchase UGGs because they are fashionable and trendy, they quickly discover that they are also comfortable, well-made boots. Not only are they tough, but the natural animal skins and fibers help keep the feet toasty and dry.

Who Buys UGGs?

Because they are an establish fashion trend, people who care about fashion will always be their core customers, and that means girls and young women. But you don’t go from annual sales of a $14 million to $698 million in thirteen years without expanding your customer base. Most of the companies that manufacturer UGGs these days make models for girls, boys, men, and women. Some of the larger brands even offer boots or booties for infants and babies.

UGGs for Women and Girls

Since they are far more popular with the fairer sex, UGGs are available in a variety of styles and colors for female customers. In addition to the classic slip-on version, there are now lace-up boots and heights that go from above the ankles up to the knee. The two most popular styles are the Short boots and the Classic Tall. For women who refuse to wear natural animal products, most manufacturers offer a synthetic version of the boots at affordable prices. The following is an abbreviated list of popular colors for girl’s/women’s boots: chocolate, pink, sand, paisley, chestnut, terracotta, metallic gold, gray, magenta, and eggplant.

UGGs for Men and Kids

As you might expect, boots for men and kids are not available in nearly as many colors or styles as they are for the gals. Both can find UGGs in the classic style, either tall or short. Children’s sizes range from toddler to youth and are available in chestnut, black, chocolate, and sand. UGGs for men are virtually indistinguishable from women’s boots of the same style, with the obvious exception that they are not available in as many colors. Most boots for the guys only come in black or chestnut.

Article Source: http://EzineArticles.com/5315852

4 Creative Marketing Tips to Increase Your Wellness Business Sales Now

According to a vehicle signage Sydney company your company vehicles are one of the most cost effective forms of advertising available. According to International Spa Association President Lynne McNees, “Since the economic downturn, the consumer is more educated than ever before when it comes to value and investing in themselves. They expect a return on their investment, and they aren’t falling for any tricks or gimmicks. They want tangible results and information that will improve their quality of life.” So what can you do to market effectively to the educated consumer? How can you set yourself apart from a sea of competitors? Below are 4 cost-effective and time-tested holistic business marketing techniques to help you break through to the customers you want!

Customer Service

Clients are pinching every penny these days. When they pay for pampering, their expectations regarding the level of service they receive has increased exponentially! Holistic Practitioners can respond, retain, and increase their client base by customizing each guest’s experience. For instance, 87% of polled spas are utilizing customer feedback mechanisms, but what else can you do? For one, start by creating a customer loyalty program. Get creative: incentivize regular customers by offering discounts on a sliding scale based on their number of visits. Referral programs are another great way to incentivize your current fans to increase your client base. Keep a log of customer birthdays and anniversaries, and offer a complimentary 30-minute session for them or their spouse.

Moreover, providing gifts with purchase (GWP) is cheaper than you think. Enquire with your current product vendors-often if you display signage in-house or a logo on your website for a specific company’s product (such as a massage oil or moisturizer for instance), the vendor will provide you with free samples in exchange that can be used as GWPs for clients. Save these product samples and use them just for those who purchase service packages in order to boost revenue!

Don’t forget to personalize! It’s human nature to love to see our name on things-whether you send each client home with an individualized printout of future treatment recommendations, or invest $20 in a label maker or printer template to monogram their product order, or create a welcome card upon arrival, personalizing is a great way to make guests feel special and cared for.

Giving Back

Consider offering promotional pricing or complimentary mini-pampering services to community leaders such as teachers or military personnel. Plan a monthly event when business is typically slow to accomplish these sessions such as the “First Monday of the Month”. Not only are you providing a great service to those deserving or possibly in need, but it’s also a great opportunity to advertise yourself as a business that cares! Your regular customers will love that, and feel all the more validated that they made the right choice of practitioners!

Giving back can also accomplish your holistic business marketing goals. Partner with a charity with a popular agenda. Give them your commitment to offer a complimentary mini session to individuals who can demonstrate a donation receipt of a certain denomination in exchange for your company information being represented on their website or direct mail campaigns. Even better, every complimentary session you perform, you convert into a potential customer by offering a future discount and securing an email for your list.

Another option is giving on a larger scale by sponsoring local events and teaming up with hospitals, schools or other related established institutions to help educate consumers about the importance of leading a healthy lifestyle. You will be shocked at the free exposure you receive as well as the future referrals!

Sampling Menu

Restaurants that serve small tasting plates are hot right now, so why shouldn’t the wellness industry take advantage of a sampling menu-especially for new customers in a tough economy who might be weary of a commitment. Offering mini services for busy professionals at lunchtime or a personalized grouping of sample services for the eclectic customer who wants to try everything is becoming a popular way to get a taste of treatments. With 86% of polled spas offering shorter treatments and 46% of owners experiencing an increase in 30 minute or less treatment bookings, a sampling menu seems to be the perfect small treat that will surely hook new customers for good!

Beauty Rest

If you polled all busy professionals about what they wished they could change about their busy lives, we bet you would find “getting more sleep” in the top 5 of responses! We live in a sleep-deprived society, and although pampering treatments like massages, facials, body wraps, and yoga instruction offer a respite from the craziness of modern life, it often ends so abruptly. What if you turned your slow days into profit by crafting treatments targeted at total relaxation, and then, after the 45-minute session, allowed your client to relish in the music and lie on the table for a blissful additional 45 minutes (for a total of 90), only to be softly awakened by a pre-set alarm? You not only get to book clients on previously difficult days, but it also forces you to take the extra 45 minutes to perform non-client related business tasks such as Facebook updates, email blasts, and blog entries.

Through her education and coaching company, BeWell360°, Corporate CEO Carrie Reinagel provides entrepreneurs with a complete line of auxiliary tools such as eBooks, courses, and systems to help practitioners obtain total fulfillment: owning a sustainable business in ANY economy that creates jobs for others, provides an abundance of spiritual fulfillment and financial reward!

Article Source: http://EzineArticles.com/7036281

10 Essentials Nutrients – For A Fit And Healthy Pregnancy

Make sure you know the important facts about what not to eat during pregnancy and you should avoid or take extra care with when you’re pregnant. Women who are either trying to conceive or pregnant dream a healthy having no birth defects, for her dream to come true she has struggle for nine months. Nutrients listed in the article essential for every mother try to conceive or either pregnant, deficiency of any can lead to either a problem to her pregnancy or some defect in her child.

Calcium

To maintain your body’s saved supply, fetal development of tissue and teeth, decrease risk of preclampsia, replenish your body’s stores of calcium lost from a high sugar intake, muscle growth and contraction. It should be taken during all trimesters, especially 3rd and during breastfeeding .Best sources include raw full fat dairy, cultured milk and buttermilk, non-homogenized milk, raw cheese, grass-fed raw milk, bone broths, Kefir, greens, soaked grains, coconut milk tonic.

Vitamin D

For proper tooth formation for your baby, insulin production, increased mineral absorption, protection against depression, fetal organ and brain development (dependent on mom’s intake). Vegetarians may be at risk for deficiency. Vitamin D should be taken during all trimesters, and during breastfeeding. Best sources include grass-fed dairy, grass-fed meats, lard, shellfish, salmon, butterfat, marine oil, grass-fed eggs, and liver/organ meat.

Vitamin A

Vitamin A is requited for development of fetal of lungs, visual system, skull, skeleton, kidney and brain. It provides assistance with utilization of minerals like calcium, water soluble vitamins and protein from food intake. Optimal thyroid and immune system function, production of sex and stress hormones. It should be taken during all trimesters and during breastfeeding. Best sources include cod liver oil, liver, butterfat, egg yolks, seafood, organ meats, grass-fed dairy and meats. Notice that these are all fat sources too. This is Mother Nature packaging the foods in the way your body needs them. Fat helps with vitamin A absorption.

Zinc

It is essential for birth defect prevention, if supplementing with iron (you need more because they compete with each other for absorption), sperm development, fetal brain development (needed for language, memory part of the brain), cell division, growth, immune system functioning, reproduction, blood sugar control. Vegetarians may be at risk for deficiency. It should be taken before (especially if on birth control pills since they can deplete this nutrient) and throughout pregnancy. Best sources include grass fed red meat, oysters, fish, soaked nuts/seeds, ginger, shellfish, liver, egg yolks, hard cheeses, beans, pumpkin seeds, wheat germ, turkey, lamb, and dark poultry.

Omega-3 Fatty Acid

It is required for fetal brain, neurological, and visual development. Help prevent “baby blues” and learning disabilities. It should be taken during all trimesters, especially third. Post pregnancy for you and for your baby’s first two years of life. Best sources include grass fed meat, wild salmon, and cod liver oil.

Vitamin B6

Prevent nausea from morning sickness, prevents toxemia, helps with gluten intolerance, increases fertility, PMS prevention; replenishes lost stores from excess sugar intake.It should be taken during all trimesters. Best sources include raw full fat dairy, raw egg yolk from cage free pastured chicken (heat destroys B6), sprouted grains, raw meat and salmon, onions, sweet potato, lacto- fermented foods (these foods increase the bacteria in your gut which produce vitamin B6).

Magnesium

Becomes depleted with a high carbohydrate intake, assists in the process of building strong bones, aids in immune system function, reduces fatigue, regulates blood pressure, helps enzymes do their jobs. It should be taken during all trimesters, especially third. Best sources include soaked grains, raw milk (heated milk reduces absorption), sweet potato, cold deep water fish, bone broths, spices (hotter ones have more), red meat, wheat germ, pecans, salmon, avocados, bananas, soaked oats.

Folic Acid

Proper fetal nervous system development, myelination of the brain cells, neural tube and spine formation. It should be taken 3 months prior to pregnancy, first trimester and after delivery if breast feeding. eggs, supplements, organ meats (preferably grass-fed), oranges, citrus fruit, dark leafy greens, beans, broccoli, asparagus, peas, lentils, strawberries, soaked are the best sources.

Vitamin B12

Maintain fertility, healthy blood and nervous system, promote normal fetal growth and development, and prevent anemia and nervous disorders. Vegetarians and those with a high intake of sugar may be at risk for deficiency. It should be taken during all trimesters and during breastfeeding. Whole raw full fat dairy (destroyed by pasteurization), chicken, fish, eggs, cheese, grass fed red meats, coconut oil and milk are the best sources.

Iron

Iron is the most common nutrient deficiencies during pregnancy. Tiredness and difficulty concentrating could be signs of a iron deficiency. Needed to make the oxygen carrying part of the blood (your body needs to make more blood during pregnancy which means you need more iron). Without enough iron the body’s tissues and organs will not get the oxygen needed to function properly. It should be taken during all trimesters especially during last trimester to maintain fetus and placenta stores. Best sources include meat, dark poultry meat, fish, egg, black strap molasses.

By taking the above mentioned essential nutrients one can ensure a fit, healthy and defect free pregnancy which is every mothers dream.

I am a gynaecologist by profession, married and have a cute little daughter. Currently not practicing, but to satisfy the passion of service I love to help my preggy friends.

Article Source: http://EzineArticles.com/1201333

Why Would Anyone Become an Artist?

There is an online website where in you can create your own concept boards, this is how I find comfort using this website. The contemporary artist faces daunting odds of ever attaining large recognition or monetary success. This is just a fact of the world we live in. Art jobs do not, generally, pay high salaries, and the independent artist is almost guaranteed to suffer economic shortfalls. Even artists who are selling their work and gaining recognition tend to suffer. Society does not see the independent artist as worthy of great incomes. The artist is not considered as important as a doctor or lawyer or even a garbage worker. After all, garbage workers make comfortable professional level salaries. In our society, we pay individuals based upon the respect we have for them and the level of importance we attribute to their work. This means artists are not considered vital.

Of course this is not true of all artists. There will always be a handful of living artists for whom we attribute great value and respect along with financial rewards. These artists will be promoted by the institutions created for the exaltation of art, and their work will become a part of our social consciousness. It is not these artists that I am discussing, but rather the millions of independent artists, (musicians, writers, performers, painters, sculptures, etc.) who will live and die in anonymity.

So facing these odds, why on earth would anyone become an artist? If you are a parent and your child told you they wanted to be an artist, how would you react? Likely, you would say something to the affect that, while it is nice to make art, it is not a good career choice. You would probably gently encourage them to take some art courses, but stay focused on getting into law school. I can just hear these conversations taking place all over the world. A similar conversation took place between me and my parents when I told them I was going to major in art, so I speak from experience.

Yet, the very expensive art schools are full of students eager to take on art as a lifelong career. Every major university in America has an art department and art majors, as well as music departments, writing departments, and drama departments. Presumably, those students graduate and move on into the world as artists. At least for a time, for many of them do eventually succumb to the realities of our culture and take on more profitable professions. Still, they carry with them their art education, and I am certain that education supports their life choices and well being.

Art, you see, is a calling. It beckons one to follow it, and it does not know of the economic conditions of our time. Art knows only that it is irrevocably fixed to the human spirit. According to the philosopher Jean Luc Nancy, “beauty is the radiance of the true” (1.) In his essay, Nancy refers to art as the expression of beauty and hence the embodiment of the true. This truth, is the truth that Aristotle spoke of and is the essence of what is good and meaningful for humanity. It is what all humans should reach for in terms of their lives. This is why art calls to certain people, for it is a calling towards the radiance of the true, and it is essential to mankind.

Look back on the history of the human race and you will see this is so. The cave paintings at Lascaux were made between 15,000 – 13,000 BCE. Older cave paintings date back to 30,000 BCE. The paintings at Lascaux are huge and took many years to complete. Archeologists have discovered holes in the walls that they believe once held beams for scaffolding. They have also found old animal fat burning lamps and mixing bowels for pigments. All of which means these early artists required assistance. One artist would have had to have painted while others moved scaffolding, mixed pigments, kept the lamps burning, and gathered food. This is a lot of work considering the stark conditions of the time and the emphasis put on survival over culture. For some reason, these people felt that the making of art was as important as survival. They were willing to set aside precious energy and resources to engage in this activity of art making. There must have been some innate call within them to make these pictures, a need that went beyond the desire to decorate.

This is not the only time this has occurred. Again and again when humans find themselves in the worst conditions, they still manage to make art. During World War II art was made in the concentration camps and POW camps. Artists took bits of charcoal or a stub of pencil and created images. Some of them were made to document their suffering and others were made as a means of mental escape. These artists put themselves in terrible peril to make this art, and it took energy away from their strategies of survival.

One such artist was Benjamin Charles Steele (1917). Steele was stationed in the Philippines in WWII. He survived the Bataan death march as well as internment at Cabanatuan. (This was the largest POW camp on foreign soil; 9,000 people lived there; 3,000 Americans died there. The death rate was at 38%). Steele survived dysentery, pneumonia, blood poising, and forced labor. When assigned to the Tayabas Road Detail, Steele worked in the jungle without water or food and was the only one out of fifty people to survive. At some point, Steele began to make drawings of his fellow prisoners as an act of honor towards them. In her essay on Steele, author Penny Ronning states that “with no formal art training, Ben began to draw on whatever scraps of paper he could find images of what his eyes had seen and his mind worked overtime to process. These drawings were Ben’s way to honor his fallen comrades and record his experiences. At risk of death if discovered, Ben continued to pay tribute by secretly drawing the bravery of each soldier facing the most horrific of human cruelty. Sadly, all but two of Ben’s drawings were lost on a transport ship” (2)

Following Steele’s heroism, as well as the many other artists who have come before and after him, having been compelled to make art despite the circumstances; one must therefore, come to the conclusion that art is somehow linked to the most elemental parts of our humanity. It is linked in a way that goes deeper than societal conventions. It is rooted far down within our souls; down there with our instincts to survive, to procreate and to exist. It must be on the same level as the ant’s instinct to dig or the bee’s instinct to build honeycomb. The artist is compelled to examine his world and attempt to explain it through his unique vision and participation in life. As Carl Jung put it:

“Every creative person is a duality or a synthesis of contradictory aptitudes. On the one side he is a human being with a personal life, while on the other side he is an impersonal, creative process… The artist is not a person endowed with free will who seeks his own ends, but one who allows art to realize its purposes through him. As a human being he may have moods and a will and personal aims, but as an artist he is ‘man’ in a higher sense–he is ‘collective man’–one who carries and shapes the unconscious, psychic life of mankind. To perform this difficult office it is sometimes necessary for him to sacrifice happiness and everything that makes life worth living for the ordinary human being.” (3.)

So then, back to the initial question: why would anyone become an artist? Perhaps a better question might be, why would anyone choose not to become an artist? It is a wonderful calling that goes well beyond the artist’s ability to make money or fit easily within societal conventions of success. It is a vital component of being fully human.

Article Source: http://EzineArticles.com/7529997

Why You Need One for Your Catering Startup

Often the most stressful part of having a Sydney picnic spots is finding parking especially if more people also having their picnics. Are you wondering if you really need a business plan for your catering business? Perhaps you are thinking that as you only plan on starting a relatively small business it won’t really be necessary. Many people think like this and, of course, many people end up failing in their first year of business.

We highly recommend that you avoid becoming yet another business that underestimated costs or found that the market wasn’t ready for what they had to offer. Below we have outlined ten reasons why you must prepare a catering company business plan. We explain how if you do take the time to prepare a plan you will be increasing your chances of being successful with your catering startup.

1) Start in the Right Direction

Many entrepreneurs think that they can start out without doing a lot of planning and research. They feel that they can always pick up a feel for the business as they go. However, some of the early decisions that you make in the life of your business can be difficult to reverse at a later date. You need to have a clear path set out ahead of you so that you can make the right decisions about how to set up the business right from the start.

2) Reinforce Your Ideas

As you slowly get ideas about the catering company that you want to start you will find that these thoughts start floating around in your head. What you imagine yourself doing is often very different from what you are able to do realistically. Nothing is impossible but you just need to work out how to get there.

By putting your ideas down on paper you will be clarifying them in your mind. As you write you will find that you do additional brainstorming. You may get new ideas about what you want to do with your business and you may decide that some of the ideas that you had initially are not really feasible.

3) Figure Out How to Do It

Every entrepreneur has a very idealistic image in their mind of the kind of business that they want. Getting to that point is a process though and you need to work out a path to get there.

One great way to figure out how you will proceed is to first write down what you want to do. Next, write down as many questions as you can about how you are actually going to do it. These will include questions like ‘Will I do on-site or off-site catering?’, ‘How will I get access to kitchen facilities?’ or ‘How many catering jobs will I need to land each month to break even?’. As you slowly work out the answers to the problems that you come across you can write them down in the appropriate sections of your business plan.

4) Know Your Startup Requirements

When you prepare a business plan you will get an accurate idea of exactly what is needed before you launch the company. You will need to consider all of the things that you will need to pay for prior to opening such as catering equipment, initial advertising and so on. When you have calculated the total cost you will then know exactly how much money you need and can look at where this funding will come from.

5) Increase Personal Productivity

You have to be organized when you start a business. Rather than writing things down on loose scraps of paper and hoping for the best you need to have somewhere to compile all of the important data that you collect. A business plan is ideal for this purpose. If you store the business plan as a document on your PC you can simply add new information as you come across it. If you have done your research and have all of you information stored in one convenient location you will be more organized throughout your business launch and you will avoid a lot of unnecessary headaches.

6) Prove the Viability of Your Idea to Others

A business plan is a great way to prove to yourself that your ideas are viable and that the catering company that you are proposing can thrive and make a profit. You will also need a plan in order to prove to other people that the business model that you have in mind is financially sound. Think of your business plan as being like a resume that you can hand out to people who need information about your business. You can always leave out sections that are not relevant to the reader in question.

There are many people who may wish to view your business plan and you should keep them in mind as you put it together. If you are seeking funding then you may have to show the plan to prospective lenders or equity investors. As a caterer you will certainly have to comply with local health and hygiene requirements and these local authorities may expect to see a section in your plan relating to these areas. You may even need to show your business plan to the owner of any kitchen premises that you hope to lease before they agree to sign an agreement with you.

7) Set Goals and Objectives

A business plan is like a road map to success. Your goals are the destinations that you are aiming to get to. They should be fairly realistic and achievable but should also push you to work hard to reach them. You may set financial goals that set out what kind of gross or net monthly income you intend to be earning after your first year. Other goals could also refer to other metrics such as average food cost percentages on catering jobs for example.

8) Identify Weaknesses and Strengths

It is important to assess your strengths and weaknesses and how they will affect you when it comes to competing with the established players in your local catering industry. You may bring competitive advantages to the business such as catering experience or local food and hospitality industry connections. You may also identify personal weaknesses that you can work on improving or weaknesses that your company will face when compared to your better established competitors.

9) Track Your Progress

A business plan should not be forgotten about once the catering business has launched. Refer to the plan regularly to see if you are on track to hit the goals that you set out. Make changes to the plan as you go so that you always have a plan in place for your business going forward at least two or three years.

10) Make Selling Out a Breeze

Many caterers end up selling their businesses if they retire or move on to other projects. A business plan that is up to date can really help when it comes to valuing your business for a potential sale. If your business offers a buyer a blueprint for managing the business and it offers solid proof that the business is making a profit then it could really help you to seal a deal at a favorable price.

Article Source: http://EzineArticles.com/6625385

Starting A Home Based Cookery Business – Catering For All Tastes

Impress your family & friends with the fabulous party catering Sydney. If you are a good cook and like cooking, why not build on your skills and knowledge and start your own business doing something you already know you enjoy. The first thing to do is decide what sort of cookery you want to undertake on a business basis.

Can you envisage yourself having a career running a full catering business? If so, you could choose to offer a general catering service or one specialising in organising buffet meals or wedding breakfasts only. You might want to create a niche business offering multi-course gourmet meals, vegetarian extravaganzas or ethnic feasts.

Perhaps your interest is in baking. If you can reliably produce delicious cakes and pastries, a bakery business might be more to your liking. You can make a career out of baking and decorating cakes to your own designs, you could even specialise in one type of cake eg cheesecakes or wedding cakes.

Maybe your passion is jam-making or pickling or bottling fruit. These types of homemade goods produced with fresh natural ingredients are far superior to the preservative packed factory manufactured varieties and are enjoyed by everyone who appreciates food that actually tastes like food.

Don’t overlook the possibility of running a lunch delivery service. If you live reasonably near to offices or factories, you could start a sandwich/snack delivery round. Fresh homemade sandwiches are in a different league to the bland offerings available in many commercial outlets. Workers usually only get an hour or less for lunch so they will appreciate the chance to save time and effort by having lunch delivered. As well as sandwiches, you could offer home baked pies and cakes. The sandwich round could easily be run part-time in addition to other catering jobs.

If you are already involved in cooking for your family and friends, you probably have most, if not all, the basic equipment needed to start up a catering related home business. If you intend to specialise in baking and decorating cakes or selling homemade sandwiches, your initial outlay will be comparatively small. You will obviously need to budget for ingredients. Also, you will need to buy suitable packaging materials and have funds to pay for any fuel you will use to make deliveries.

It is worth the extra expense to have items such as sandwich bags and cake boxes printed with your details so that customers will be reminded of your name (or your company name) and can recommend you to friends or phone you to place repeat orders. If your ambition is to offer a full catering service, you might find that you need an additional freezer, fridge or microwave oven. You might even find that you need a dedicated vehicle to use for your business. A business loan might be the best way to cover any large expenses.

After brainstorming the possibilities, it is time to sit down and draw up a formal business plan. This will be necessary if you intend to apply for a business development loan or seek a grant for start-up capital. Putting your plans down on paper will also help you to clarify all the details and turn a bunch of ideas into a real project.

Before you cook anything in a professional capacity, it is essential to find out what is required in your area in the way of insurances, and certification to enable you to prepare food on a commercial basis. You need to make enquiries of your local Health Authority who will provide you with the regulations and inform you what inspections are required. You don’t want your business to get closed down on a technicality, so make sure you do your homework on rules and regulations in advance.

Whatever size or type of catering business you are planning, you will need to set aside a budget for advertising. As in most lines of business, the best way to grow a catering business is through personal recommendation but this takes time and you have to have some customers to start spreading the word in the first place. You must advertise to get started and to keep your business growing. Advertising can consist of many different things, eg having fliers delivered, press releases and classified advertisements in local newspapers, classified advertisements in targeted magazines. Have stationery and business cards printed with your business details, post advertisements free on notice boards in shops.

Make sure you tell everyone about your new business. This includes friends and acquaintances who can spread the word but you should also make contact with people in related businesses to see if you can make a mutual recommendation agreement. For example, if your speciality is baking wedding cakes, it would be useful to form an alliance with the local florist, local dressmaker and (obviously) any local wedding planner.

Take a short business course on the Internet or at your local college. Even if you intend to employ an accountant or have a qualified advisor, you should know at least the basics of business management and your tax liabilities.

Finally, make sure you give yourself a continuing education on all food-related subjects. Subscribe to professional magazines and take evening classes to learn new techniques and recipes. Trends in food change and you need to keep up to date with those trends as well as learning about new discoveries relating to nutrition.

Article Source: http://EzineArticles.com/242715

Five Reasons to Home School From an Educator’s Perspective

Aged care courses Sydney will help you acquire skills and knowledge to provide person-centred support to people who may require support due to ageing. I have yet to delve into the world of home schooling; however, the more I do my research, the more I realize home schooling my girls may be best for them in the long run. I have been a part of the public education community in several capacities over the last fourteen years, and I can honestly say that the public school system continues to leave me looking for alternatives, and quickly.

There are a myriad reasons why parents choose to home school their children, and many public school educators themselves are distancing their children away from the public system to an extremely private one: Home Schooling. If you are looking for reasons to home school your children, please due your homework-yes, pun intended-and make sure this is something you can handle. An education is nothing to mess with.

There are several factors to consider when choosing to delve into unchartered territory. The first and foremost being can you handle being with your children literally twenty-four seven? If you have doubts for any reason, don’t home school. At least your child would get an education, albeit not a very good one if they continue within the public school system.

Here is a list of my top five reasons why Home schooling may be our next move.

Bullying in schools has become more common place than in years gone by. With the advent of social networking sites and texting/cell phones, cyber bullying has displaced face-to-face confrontations and this in turn has caused more unlikely bullies to rear their ugly heads upon society. And since old fashioned bullying still takes place, some kids in school are not safe whether they are in the school building or at home. While many schools claim they are taking a hard stance on bullying, our senate leaders think the bullying stand is too tough for the bullies. According to a recent amendment to SB 3004, school officials will no longer be allowed to use suspension or expulsion as a form of punishment until physical harm takes place, and; then, the bully can only receive three days out and cannot suffer academically because of his or her bullying. I’m starting to think this should be my number one reason.

Socialization is often a strong arguments by idiots against home schooling your child. However, with all of the work schools are cramming into a school day, socialization is severely frowned upon in schools. It is so bad that many schools do not let the students fraternize or talk during lunch. The school claims the kids won’t eat if they talk, but, hey, isn’t that their decision? A couple of missed meals and then struggling through the day may be just what a kid needs to learn how to mix eating and socialization. And what socialization skills do schools really teach beyond kindergarten? Students cannot talk in class. In fact, every time my middle school aged daughter got in trouble at school it was for talking and/or socializing. There, are certain socialization lessons that need to be taught that didn’t exist twenty years ago. Like teaching students how to hold a conversation without having a cell phone glued to their fingertips. Oh wait, I forgot cell phones are banned in most schools.

Curriculum in America’s schools is being overhauled at alarming rates and in a way I believe will hurt far more than it will help. Many schools across the nation, for whatever reason, are buying into Common Core. Yes, common core will help schools meet or exceed their numbers on standardized tests, maybe. But more importantly it is taking creativity away from good teachers and creating little drones who do not, cannot, and will not think or do for themselves. I was recently in a seventh grade classroom in which the students actually expected me to read the story to them so they could answer the study guide questions. Humina what? I’m a former English teacher who loves the classics. However, we do not students of this advanced technological age who can read or understand Shakespeare, Dickens and all the other old authors still being taught in school. Yes, there are valuable lessons in their works. Yes, teachers should use examples of these works when teaching concepts or writing. But to force a kid to read Romeo and Juliet just because the two main characters are about the same age is ridiculous. There is great stuff out there that can teach the same lessons and be more relatable to today’s youth.

Money is another giant issue when it comes to home schooling your children, and I wish this reason was really as simple as just saving some money. Let’s face, education has become all about money. More money is being pumped in to feed kids. More money is being spent on discipline issues. More money is being stopped, suspended, or cut altogether. Money is the only reason the school cares if your kid is absent or not. The students know they’ll get their homework and get time to complete it they are absent, and how much would they really miss by being absent for a day or two? Why does the school need to make sure your kid is there and why are there attendance rules? The school needs to fill its maximum number of students daily to receive the maximum number of funds daily, which many schools don’t get in a timely fashion to begin with. Now, distance yourself from all that drama and you just may be able to some amazing things with your finances once you home school. No more registration fees. No more fund raising expenditures. No more athletic fees. No more lunch money. No after school or before school daycare. No more summer daycare.

Common Core is teaching students how to think alike so they can pass a useless test. And, that’s if they are being taught to think at all. I’ve been to the ACT test prep sessions and I’ve taught them. Our main goal was to teach them tricks for adding one or two points to their test. Tricks became the focus. For instance, we taught them which answer to choose based on statistics. Like the majority of the time the right choice is the third option. Students are discouraged from adding their opinions or sharing their beliefs because it’s not relevant to the lesson at hand, which was designed by the ACT people, and taught by your schools with no room for independent creativity and thought.

The decision to home school is totally up to you, but I seriously hope your do the work necessary to make sure your child will get a quality education from you. But above all, if your child continues through the journey of the public school system, make sure you teach them how to think, solve problems, make education decisions and to become successful, independent non-burdens on society.

Article Source: http://EzineArticles.com/8501897

Yoga Nidra for Complete Relaxation and Stress Relief

Introduction: Pre-existing Conditions (i.e., Prejudices)

Managing stress poorly will result to some illness, you can start investing your time at Dynamic Pilates Manly. Is it possible to write a favorable review of a book (“Yoga Nidra for Complete Relaxation and Stress Relief”) whose author traces the idea to write the book to an astrological reading? What if, in addition to that, the book is about a discipline that I have attempted several times, unsuccessfully, to enjoy? Yes, over the course of at least half a century, my dabbles with yoga has been uncomfortable, difficult to impossible and off-putting. Of course, the operant word here is “dabbles”-I admit that all such feeble attempts lacked conviction and perseverance.

A barrier between yoga and me is that it often seems steeped in mysticism, spirituality and/or New Age babble.

As if this were not enough, beginning to read what Julie had written, I poured over 14 pages of blurbs for the book and the author’s acknowledgements section. These extensive prefatory pages did not mitigate my preexisting reservations. Imagine-25 testimonial blurbs replete with suspect phrases and terms, including “ancient teachings, Eastern traditions, spiritual reflections, vinyasa practices, sankalpas, koshas, mudras and union with oneself.” Yike. What was I in for?

In any event, something happened that led to a new perspective on yoga. It started with a chance encounter, one that, however unlikely, involved yet another experience of taking a yoga class.

A Chance Encounter

Less than a week before I began reading Julie Lusk’s words about yoga nidra (not just the blurbs and acknowledgements sections), I signed up for a yoga class. Not just any yoga class, but one geared to the (very) young. This came about when I was invited to accompany my wife’s grandson to a class across the street at our local art institute.

What could go wrong? Maybe I’d get insights about yoga to help with the review of Julie’s book.

Upon arrival, I looked around at my fellow classmates. I sensed I was in the right place. I have a competitive nature and could not help but notice that I had at least 70 years on everyone in the room, except for the parents. (With them my advantage was only about 50 years). I figured I could use this experience and a bit of cunning to stand out, to crush the little tykes with athletic moves. If running about in circles were involved, I’d exhaust the tots with endurance and speed.

Oh, I know yoga is not supposed to be competitive, nor should the gifted flaunt their prowess, but being a one-time class superstar would be harmless fun, I suspected. Who knows, maybe I’ll be invited to teach the next class.

Well, things did not turn out that way. In fact, the opposite proved true. The five to seven-year-olds effortlessly performed poses I suspect were copied from Cirque du Soleil. When, 20 or so minutes into the contortions, the teacher instructed everyone to leap up and run around the room, I struggled to my feet. I had barely begun to lurch forward when a hoard of tots came charging by on their second loop around the room.

When the bell rang giving near-sacred relief, I was exhausted and sore. I knew for sure, after one last failed attempt, that yoga was not for me. How could I give a glowing review, as was my desire, to Julie’s book?

Encouragement from the Author

I sent an e-mail to Julie, mentioning that in order to get in the proper frame of mind to review the book, I had accompanied my wife and grandson to a kid’s yoga class. I mentioned that it was much harden than any triathlon I did last year. I enclosed two photos taken during class.

Julie replied in short order:

These pictures made my day!!! Yoga is all about joyfulness-and you and your family found it, judging from the looks on everybody’s faces, especially the little tyke. His grin gives me a grin every time. As for you, I’m happy you’re taking a dip. But the teacher in me can’t resist, especially when it comes to safety. See how your knees are… well up around your ears in sitting? To protect your knees and keep the proper curve in your back, they need to be below the hip crest or touching the floor. They’re probably up there due to tight hamstrings from all the other good stuff you do. The answer is simply to sit on cushions to lower your knees. Gotta take care of those knees! Doing hip openers will help too, but that’s a long-run solution. But once again, “real” yoga is ultimately about unconditional joy. BTW, the only posture needed for what’s in my book is lying on your back.

I predict it could help your running and other pursuits.

Another thing I’d like to say is that I sent you the yoga nidra book as a get-well present to help you recover from the stroke and give you a delicious yoga experience without having to practice mere postures, as is what’s commonly emphasized these days. If you turn to the very last page, you can register the book and have access to free downloads to the 3 primary yoga nidra practices featured.

So carry on, good fellow! Love – your yoga coach.

P.S. By the way, a triathlon would be way harder than any yoga I did last year-or ever!

I found this advice encouraging, motivating and just delightful. Most of all, I picked up on this comment in Julie’s response: “The only posture needed for what’s in my book is lying on your back.”

Now that put a whole new perspective on yoga in general and yoga nidra in particular. Maybe I didn’t have to meet the Cirque du Soleil standard to succeed at enjoying yoga. Now I was ready to read Julie’s book in earnest.

Learning to Understand and Enjoy Yoga

When I next settled down to read Yoga Nidra, finally past the blurbs and such, I encountered Julie’s opening sentence-a revelation I will long remember: “Did you know that yoga can be practiced without performing physical exercise?” A yoga washout, I was also cheered, as noted a moment ago, by the next sentence-“that meditation can be done lying down instead of sitting up still and straight like a statue.”

I did not realize that such points of view were held by yoga experts. Both sentences were revelations, almost Dickensonian in memorability, such as, “It was the best of times, it was the worst of times… ” From Julie’s two sentence beginning continuing throughout the 205 pages that followed, “Yoga Nidra” managed something I wouldn’t have expected of a yoga book-it held my interest.

Among the strengths of Yoga Nidra is the comprehensive information on the nature and dynamics of the phenomenon of stress. The treatment of stress incorporates creative techniques for managing it, even turning negative (as well as positive) energies to advantage via relaxation, guided imagery, meditation and disciplined thinking.

On occasions, I’ve wondered if yoga is mostly an art, a science, a skill, a discipline, a branch of knowledge or what? While that answer did not come right away, a related and welcome one did, namely, that yoga is not a religion. That I never doubted, despite jejune attempts by some religious zealots to defame it as such. Still, I welcomed the fact that Julie gave this looney notion short shift. While Julie assures those so inclined that people of all faith traditions can benefit from yoga, she added that “it supports their religious convictions in genuine ways.” Well, that’s nice, I suppose, but equally important is that it does not resort to or rely upon faith (i.e., “believing what you know ain’t so” according to Mark Twain) but rather that yoga is supported by ample research that underscores its healthful properties.

As with the 25 blurbs spread over eleven pages before the reader reached the start of the 205 page book by Julie Lusk, I think there are too many personal stories by yoga enthusiasts (not identified save for first names). These testimonials inhabit excessive space and slow the pace of learning. How many readers need continuous cheer leading from those who found yoga helpful? On the other hand, I suppose it’s possible many other readers will welcome this feature. I found it akin to advertising-at times I would have liked to have the literary equivalent of a remote device to mute or fast forward past the effusive commentaries.

Other positive features of Yoga Nida were 1) the guideline sections for making positive changes, 2) the extensive tips for establishing a regular pattern of practicing yoga and creating a home culture that supports enjoyable and healthy lifestyles and 3) the chapter on revitalization. Finally, readers will surely appreciate the extensive references and resources section particularly the audio files that Julie made available as free downloads to complement texercises provided in the book.

Article Source: http://EzineArticles.com/9337461

Business Branding for Success

If you want bigger signs like a sky signs, signage Sydney also have that kind of format. Every successful entrepreneur and business has a BRAND, The one thing you must have if you want to be successful is Branding that is consistent with you and your business.

Branding separates you from your competition and gives you credibility. It’s what makes people want to tell other people about you, and makes them want to invest and buy from you again and again. Without branding businesses cannot survive.

Your Visibility is more important than your ability. It is important to be visible. To increase your visibility Branding is important to the recognition of your business. People need to know who you are, remember you, prefer to buy from you and refer other people to you. See the following and you should aim for Brand Insistence and Brand Advocacy.

a. Brand Awareness – they know your name

b. Brand preference – prefer to use you when possible

c. Brand insistence – will only buy your product or service

d. Brand advocacy – they tell other people about you

Develop a strong Logo and a Slogan for your business using something that is memorable so people will remember the name.

It’s important to control your Brand. A lack of brand control is like having no-one at the steering wheel when driving, you need to control it.

1) Your Brand is whatever people’s first impression is of you.

2) It should be consistent

3) It should be congruent – everything in your business should be in line with your Brand

4) It creates loyal clients

5) It should make the clients feel they are getting value

6) It should invoke an emotional experience

7) It should be something people can relate to

Points your want you need to consider when Branding

a. Profitability – will it help you become profitable

b. Marketability – is it something you can Market

c. Credibility – is it Credible

d. Visability – how will you make it visible

e. Invisability – you need to ensure you stand out and you are not invisible

f. Instability – does it invoke stability

For long term Brand Equity consider the following:

1. The money required to Brand yourself

2. How to Brand yourself

3. What to Brand

4. Is it consistent and congruent with you and your business

5. When you look in the mirror is it something you can relate to

Considerations:

  • Personal Branding (remember it is a representation of yourself)
  • Brand Association (Brand your business so it is congruent with your personal Branding)
  • Brand Innovation (is it different and innovative)
  • Brand Credibility (is it credible so it is perceived as positive by your prospects)
  • Branding is difficult to do
  • Each time a client buys or invests in you, you have correctly Branded yourself
  • Branding is a Creative Art
  • Branding requires presentation, persuasive selling and negotiation
  • When a person is Branded they create their own mark
  • Analyzing your prospective clients motivation to buy is key to building your Brand
  • Branding by message control – Be sure that you control the message you are putting out.

Reasons people will buy from you.

1. They have a problem you can solve for them

2. They have a problem or need but are not sure if it can be solved

(Brand to convince them that you are the authority – not just an expert)

3. The person has zero need for your product or service but you convince them they need it

4. People will buy from you to alleviate dissatisfaction with another product or service

5. You promote your product or service to whatever they currently have – this is Brand positioning

6. You overcome their fear of change and persuade them to step outside of their comfort zone – having a Brand gives them peace of mind

7. You Brand yourself as a natural extension to their lives. A compliment rather than a disruptive change.

Basic Rules:

1. The customer is always right

2. When in doubt refer back to number 1

There is a difference between needs and wants

There are 5 basic fears preventing people from taking action. A Branded individual, product or service can overcome these.

a. Fear

b. Procrastination or lack of focus

c. Lack of Education

d. Time Management

e. Accountability

Successful businesses talk about what they “can” do for the client, the average business talks about what “it is” they can do for the client. Brand to the WIFM formula and take care of the SO WHAT.

People will buy the brand rather than the product. Your reputation is linked directly to your Brand.

i.e Labeled Handbags, Clothing, Shoes, Coffee shops, Restaurants and more.

People do business with you not because you have the best product but because they like and trust you. This is something you cannot buy.

People don’t buy car insurance they buy security. Branding gives people a sense of security.

It’s important to understand the primary and secondary influences.

a. Primary – reasons they buy without thinking

b. Secondary – these are excuses and reasons people rationalize why they shouldn’t buy

All buying decisions are emotional, rarely logical. People will invest logically but buy emotionally. Your Branding needs to set up the framework to match this.

You need to understand the left versus the right brain decision making. Left brains think rationally, numbers etc. the right brain person thinks artistically and creatively (45% left brained, 45% right brained and 10% both) Build your Brand so it appeals to both left and right brained people – it will be your key to success.

Find the emotional red button that would make people buy your product or service and build your Brand around it. The best way to do this is to create surveys so you are asking your prospective customer directly.

6 Ways to Brand yourself.

1. Achievement

2. Association

3. Authoring a book

4. Reciprocation

5. 3rd Party recognition

6. Charitable donation

Always under promise and over deliver

Launch then link all elements of your business and any other businesses you have to that Brand. There should be congruency throughout your business so everything relates to everything else.

In other words your signage, websites, stationery, business cards and everything in your business should reflect your logo and slogan and have the same colors and text so they are uniform and people will remember you. It is best NOT to use your name.

Appearance is also a key element, you should dress according to the type of business you are in, and the type of image you wish to portray. Remember your appearance reflects your business, so dress accordingly in congruence with your business.

Using Hotmail, Gmail and other similar generic email addresses does not give status to your business, Use email addresses that reflect your business, preferably the same email address as your website. Before using your first name in email addresses consider that first names in email addresses tend to indicate a small company. If you are looking to appear as a big company use something more corporate.

It isn’t easy to do but if you master it your business will become recognized and successful.

For more information on growing a successful business check this.

Article Source: http://EzineArticles.com/7461955